I realize that most you don’t know this…but my father fought and beat cancer last year. He lost his bladder and his prostate, but he beat cancer, and he is with us now. And now, similar to so many of us, he is at home, doing his part by staying home, and fighting this fight too.
During his fight with cancer, I made up a bunch of rubber wristbands with the words Strength Driven on them to give to family and friends. The idea was that it created community, showed my father he was not alone, that people cared about him, and to remind him that it was his strength and his drive that will help him to win his battle.
My father has always been driven by his inner strength. He has also always had an incredibly positive outlook on life. It is what I have always admired most about him, and the attribute I have most tried to emulate.
Personally, I think given the current events, it is time that we can all use a reminder that we are not alone, that we are in this together and that we must not only remain positive, but that we must always rely on our own inner strength to see us through this and all challenges.
It is because of this that we just ordered 10,000 Strength Driven bracelets to help us raise money for charity. We are selling these bracelets for $8 each in support of the The Gary Sinise Foundation.
Now, is time to reject negativity, stand up tall and take control of our inner strength. Scream defiance in the face of challenge, never surrender and stay strong.
If you are wearing this bracelet it shows you are an individual, that is part of a larger community of strength driven people who will find a way, at all costs, to succeed.
Seth Weisberg, CEO