What does it mean?
Jeep is up to something. The off-road brand took to Twitter with a photo not of a vehicle, but rather, a sign depicting a vehicle. The number 40.4 is printed on the sign, and the actual tweet is a clever double entendre that reads “A sign of things to come.” Motor1.com readers, it’s time to get our sleuthing on.
The tweet went out at 4:02 pm EDT on June 21, and while the date probably doesn’t matter, we can’t help but notice that 4:02 is coincidentally close to 4:04, and it doesn’t take a whiz kid to connect that to 40.4. It’s quite possible Jeep’s social team was shooting for a 4:04 post time on Twitter and got slightly crossed up, further emphasizing that 40.4 is of major significance here. That’s where we will focus our attention.
Our initial impression is that 40.4 could represent some kind of electric performance. Could this point to an upgraded Jeep Wrangler 4xe with an electric-only range of 40.4 miles? That would be nearly double the current 22-mile range of the plug-in hybrid off-roader and that would be seriously impressive in the PHEV world. Or, perhaps it represents a larger 40.4-kilowatt-hour battery. That would be a tremendous upgrade, and with the battery pack mounted under the second row of seats, that could be what the arrow is pointing at. For the full story, check out this article from Motor 1.