The wild and wonderful 2022 Pininfarina Battista is almost—almost—more conversation than car. Creating a visual stringboard of what this almost 1,900-hp, quad-motor hypercar represents for the industry, Italy, Pininfarina, the future, and the past would end up looking like the hidden conspiracy room of a dangerous psychotic. There’s a lot to tie together, but if you take away nothing else, know that this is your first look at the next 20 years of Italian supercars.
We’ll start with the why. If you’re even remotely familiar with the world of exotic automobiles, you know the Pininfarina name is intimately associated with Ferrari. Unsurprising, considering the semi-symbiotic 61-year partnership between the two houses begat “around 200” individual Ferrari designs if you include one-offs, per Pininfarina’s own estimation. Until the Battista warped its way into our plane of reality, Pininfarina was purely in the business of composing visual music for some of the biggest marques in automotive history, never once developing a namesake car for itself—with one small exception.
The need for outsourced automotive design has fallen by the wayside since the halcyon days of the 1960s; the original iterations of hotshots Bertone, Scaglietti, and Frua are long gone, with other titans such as Vignale, Ghia, and Italdesign eventually serving as in-house designworks for Ford, Ford again, and Lamborghini, respectively. By our estimation, only Pininfarina, Zagato, and Carrozzeria Touring remain as going concerns, albeit at drastically limited capacities.
For the full story, check out this article from Motor Trend.